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Media shifting online: IDG’s success story

Started by mathewi · 1 year ago

There’s a fascinating piece in the New York Times looking at IDG — the world’s largest publisher of tech-related magazines — and how it has been transformed from a print entity into what has increasingly become an online-only entity:

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  • Digital revaluation in print media is worked well. Online readership is increased dramatically from the past three years. All the publishers are presenting their publications through online to attract the advertisers, increase the readers and generate the revenues. There are some companies like Pressmart Media providing the e-publishing solution for all print editions and distributing them through various new technology mediums.

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