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In defence of newspapers and serendipity
To me this makes the apple tv rather pointless, who would spend about the same amount of money to get a device with less content than the 360 -- and lacking the entire gaming aspect? but certainly an argument can be made for the mac mini - i would use it as a dvr and also to surf the web, watch hulu, etc on my tv. most consumers will never do that however.
roku could get interesting again depending on who else they add to the service mix. if it's hulu, that would be huge. even joost would be cool.
i think apple needs to cut a deal immediately and get nbc content back on apple tv - maybe even one to get hulu on the device. microsoft i would assume is going to stop them from getting netflix (hastings is on msft's board), but if they could match MSFT, i would consider an apple tv again.
I would agree that if Apple can get Hulu or something like that on there, it would even the score somewhat -- although of course as a Canadian, I am apparently constitutionally prevented from consuming Hulu content :-)
I am in t.o. and use hulu all the time. Install http://www.hotspotshield.com/, an extremely small plugin that gives you a US based address through a VPN.
Hulu works just fine with it.
I already have an xBox so I'm a little biased, but if I didn't I'd get the mac mini. A PC has tremendous advantage over both the xBox and AppleTV in terms of flexibility.