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<rss version="2.0"><channel><title>Mathew's comments - Latest Comments in Hollywood still looking for online video hits</title><link>http://mathewingram.disqus.com/</link><description></description><language>en</language><lastBuildDate>Tue, 31 Jul 2007 21:42:06 -0000</lastBuildDate><item><title>Re: Hollywood still looking for online video hits</title><link>http://www.mathewingram.com/work/2007/07/31/hollywood-still-looking-for-online-video-hits/#comment-1315421</link><description>Thanks, Rob.  &lt;br&gt;&lt;br&gt;And Marshall, I think you are right.  There is a higher test that has to be met with comedy, and as a result there's also a much stronger reaction when it doesn't work.</description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Mathew</dc:creator><pubDate>Tue, 31 Jul 2007 21:42:06 -0000</pubDate></item><item><title>Re: Hollywood still looking for online video hits</title><link>http://www.mathewingram.com/work/2007/07/31/hollywood-still-looking-for-online-video-hits/#comment-1315419</link><description>FYI, Harry's material is an extension of the routines he does on Le Show.  Lots more good stuff there.</description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Rob Hyndman</dc:creator><pubDate>Tue, 31 Jul 2007 12:49:42 -0000</pubDate></item><item><title>Re: Hollywood still looking for online video hits</title><link>http://www.mathewingram.com/work/2007/07/31/hollywood-still-looking-for-online-video-hits/#comment-1315420</link><description>Humor is probably unique in two ways: it could be the rarest form of high quality content and it's probably the one with the widest appeal as well (even beating sex, I'd argue!)    Quality content in general is going to be a sweet spot for sure though.  I wonder if video runs a higher risk of angering viewers if standards aren't met - the emotional investment required makes it feel worse if it's bad than skimming boring text content!</description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Marshall Kirkpatrick</dc:creator><pubDate>Tue, 31 Jul 2007 11:30:13 -0000</pubDate></item></channel></rss>