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In defence of newspapers and serendipity
Or is the point that "normal" (independent? non-affiliated?) bloggers can't get into normal press areas and thus this is their area to hang out? Wasn't clear to me from the WSJ article, as it mentions at the Republican convention, 200 bloggers do have press passes.
Maybe they figured free would just be overrun with random people who were in the area, who aren't even bloggers. At $100 you have to at least sort of want to see what it's about before going inside =)