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Forget Digg, what about Fark?

Started by mathewi · 1 year ago

There’s been lots of talk about blogs as a business — whether they should be or not, whether they can be or not, what a blog network like Jason Calacanis’s Weblogs Inc. or Nick Denton’s Gawker is worth, what the prospects are for new blog venture ... Continue reading »

8 comments

  • Rob Hyndman

    2 years ago

    Until your post I'd never even heard of Fark. Oy.
    reply
  • Eric Berlin

    2 years ago

    I read the biz 2.0 piece and have been following the subsequent buzz throughout the day. Prognostications for investing in blogs and user-gen content driven-properties seem to vary from the rosy (I'd throw the Business 2.0 piece into that category) to the very cautious.

    What's your prognosis, Mathew? Will this investment fuel a "blogging bubble"?
    reply
  • Eric Berlin

    2 years ago

    By the way, Fark seems to be the MySpace of the blogging world, doesn't it? People make fun of how sophomoric it is, how the design sucks, but meanwhile it gets over one million visitors a day, rules supreme on The Truth Laid Bear, etc.
    reply
  • Mathew Ingram

    2 years ago

    Rob, you are definitely behind the times, my friend :-)

    And Eric, thanks for the comment. You are right that Fark is a great example of the "less is more" design school -- as is Plentyoffish.com. As for my prognosis, I think we are kind of seeing some little bubbles already, but some of those will turn into actual businesses, while others will pop and disappear. I just wish I knew which ones would do which. :-)
    reply
  • Drew Curtis

    2 years ago

    Great blog post -- I enjoyed it, thanks man.

    I posted a bit about the money thing on a later thread on the article:

    That per-month revenue projection is basically Fark selling 100% of
    inventory at $8-$10 CPMs at its current traffic level. Thats where the
    estimate comes from. Im not holding my breath. But we do have the traffic
    reply
  • Markus

    2 years ago

    Drew its hard to get those kind of CPM's, but if you get that much revenue hook me up :)

    At $8.00 CPM i'd be earning 18,000 * 8 = $144,000/day
    reply
  • Rob Hyndman

    2 years ago

    After hours of intensive research, I've concluded that Fark's secret sauce is the hilarious editorial contribution made to the stories posted - the Fark headlines are full of attitude and quite simply the best thing going. Great entertainment. I laughed, I cried.
    reply
  • Mathew Ingram

    2 years ago

    I totally agree, Rob. For me, sometimes the headlines are the best part -- as good as The Onion and sometimes even better.
    reply

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