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Forget about the $15-billion valuation for a moment — which I admit is difficult to do, since it amounts to about 100 times the company’s estimated annual revenue, a bubblicious multiple by almost any definition (Google is currently trading at about 14 times sales).
... Continue reading »
1 year ago
http://vanelsas.wordpress.com/2007/10/24/counti...
1 year ago
I don't think that means there's no hope for advertising on Facebook; rather that attempting CPC and CPA models may actually not be as effective as more traditional brand advertising and sponsorship.