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Daily Mirror editor says to forget about SEO
In regards to digg, there is definitely some hard going in the first 40 or so votes, but if an article can get past that, it hits the front page and people will digg it even without clicking on the link and reading the story. I'm convinced of this. I think some just figure, if it's on the front page it must have merit.
And lastly, in regards to blogs, now I have a good explanation of why it's good to have a chicklet displaying the number of RSS subscribers :)
Te Wisdom of Crowds only works when the members of the crowd are ignorant of what the other crowd members are doing. Digg is not about the Wisdom of Crowds.
There is only one social site on the web that does follow the Wisdom of the Crowds mantra and that is StumbleUpon. (For the most part at least.)
Digg is all about the mob mentality.
Power Laws, Weblogs, and Inequality: "In systems where many people are free to choose between many options, a small subset of the whole will get a disproportionate amount of traffic (or attention, or income), even if no members of the system actively work towards such an outcome. This has nothing to do with moral weakness, selling out, or any other psychological explanation. The very act of choosing, spread widely enough and freely enough, creates a power law distribution."
This what the movie, music and even A-listers have based their marketing model on for a long time.
This is the reason music labels don't promote small bands, or the reason why the movie business is now creating more sequels or trilogies than ever...
The experiment may have been interesting, but hardly new insights here, I think. Mind you, they could just have talked to the guys at amiestreet.com and asked for their data... ;)
Here's a good read if you are looking at learning more about how this has been used offline. Pretty fascinating stuff...
An information cascade destroys the value of the mean answers of crowd.
Cascades are responsible for sudden surges in popularity.