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Branded RSS readers or IE 7?

Started by mathewi · 10 months ago

Newsweek has announced a branded version of NewsGator’s RSS feed reader that is designed to make it easier for readers to sign up for and read RSS feeds — including, of course, those from Newsweek itself, which come pre-loaded in the reader. NewsGator is pushing this ki ... Continue reading »

2 comments

  • "Whatever people use, it’s important to find ways of making RSS easier for people other than geeks, or the real advantages of it as a micro-publishing format won’t be achieved."

    I agree with you 100% about I.E. 7. You are absolutely right. I get excited thinking about all the people who will subscribe to my feeds when they have a familiar tool to do it with. I really can't wait.

    My audience is as mainstream corporate as you can get -- and right now 60% subscribe to my blog via email alerts rather than RSS. Partly this is because they are not allowed RSS readers at work, but a bigger reason is that setting up a web-based account with Blogline or Pluck one of the many other options is just too much of a bind.

    Microsoft will eventually own RSS because of this.
  • Thanks for the comment, Dominic. It's interesting that you've got 60 per cent of your readers using email alerts rather than feeds -- that fits with my expectations about where the mass of average web visitors are with respect to RSS. And I agree that this will probably help IE7, whether we like it or not.

    Mathew

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