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Maybe it’s the future of music and maybe it’s not, but I think U2’s experiment with Facebook and the iLike widget is a pretty interesting move. As CNET points out, Bono is on the board of Elevation Partners, which is an investor in iLike — and Va
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1 year ago
Just wanted to correct a couple of factual errors. First, Elevation Partners is not an investor in iLike.
Second, they did not post the song "on Facebook," but rather "on iLike," which syndicates content to fans across multiple platforms including Facebook.
Lastly, U2 already had over 1.1 million fans on iLike *before* they posted the clip. Most major artists now reach more fans on iLike than on Myspace, in part because iLike is "syndicated" across multiple platforms.
1 year ago