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In defence of newspapers and serendipity
I don't know if it's different in the US, but in the UK Napster has had a download store for years. However it used "PlaysForSure" DRM - so it would only play the songs you'd downloaded as long as you had a subscription. And it's the public's resistance to that "all you can eat for a monthly fee, until you stop paying" model which has stymied Napster.
Of course, not being able to play any songs you buy/rent from it on the Number 1 portable music player doesn't help either... :)