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In defence of newspapers and serendipity
http://www.comscore.com/press/release.asp?press...
Whilst there are many online TV sites vying for viewers' attention in North America, most large media companies in Europe are still dipping their toes into large scale video distribution on the web.
Open Media fills a big gap in online video distribution for media companies in the UK hence the involvement of established media companies like the BBC, Channel 4 and BSkyB.
I predict more high profile content partnership announcements from Bebo in the near future.